We've simplified the process with a new streamlined approach that helps you every step of the way.

Technology is an incredibly effective tool to move your business forward while keeping people at the heart of what you do.

The Horizon Experience offers the customized and personalized service your clients want — whether that’s a solo journey through our digital app, some help along the way from an advisor, or a hand from our skilled call center team.

Explore how we're making the process of getting term life insurance as easy as

1-2-3. We are here for you and your clients, making purchasing life insurance simpler, faster and more flexible.

Outcomes of the digital application process 

33%

Instant Decision*

71%

Lab-Free Decisions**

6%

Lab-Only Decisions**

See how easy life insurance can be with the Horizon Experience ⮞

Please note that the digital application platform is not yet available in New York.

*Metric reported for full month March 2023. "Instant decision" is defined as total instant decisions as a percentage of total decisions from business submitted in March 2023.

** Metrics reported YTD through March 2023. "Lab-free decision" is defined as total lab-free decisions as a percentage of total decisions from all business submitted through March 2023. "Lab-free decision" percentage includes instant decisions.

Legal & General America life insurance products are underwritten and issued by Banner Life Insurance Company, Urbana, MD, and William Penn Life Insurance Company of New York, Valley Stream, NY. Banner products are distributed in 49 states and in DC. William Penn products are available exclusively in New York; Banner does not solicit business there. The Legal & General America companies are part of the worldwide Legal & General Group.