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Pacific Life
Pacific Life Insurance Company
FEBRUARY 2021

Seeing PL Promise GUL1 with Fresh Eyes

With the recently increased face amount to $5 million, it’s a great time to take another look at PL Promise GUL— giving clients death benefit protection with the certainty of a guarantee plus optional living benefits.
Focus on This

Even Better with Chronic Illness Benefits 

Are your clients prepared for the risk of chronic illness? We’ve got you covered. PL Promise GUL offers PL Promise Chronic Illness Care Rider2 which can be an affordable alternative to whole life.
Learn More

Save Time – Prequalify Your Clients

Reference this comprehensive prequalification questionnaire to see if your clients are eligible for the PL Promise Chronic Illness Care Rider.
Do They Qualify?

Up Your LinkedIn Game

Are you interested in getting more out of your presence on LinkedIn? Would you like to find local professionals and build connections with them? It’s easier to accomplish than you might think. Learn how in the latest Broad Market Insights.
Make the First Move

Maximizing Webinar Engagement

In this virtual environment, webinars have become an important resource to connect. Read about best practices to help make your webinars more interesting, engaging, and effective in this edition of Broad Market Insights.
Start Here

Go with a Winner

At Pacific Life, we are committed to providing life insurance products and services that help support your business and strengthen your client relationships. And that philosophy is reflected in the 4th consecutive service award from DALBAR.
Take a Look
1 PL PROMISE GUL No-Lapse Guarantee Universal Life Insurance. Policy Form #P18PRUL and S18PRUL or ICC18 P18PRUL and ICC18 S18PRUL, based on state of policy issue. Check with your Broker General Agency (BGA) for product availability.
2 Pacific Life Insurance Company’s PL Promise Chronic Illness Care Rider is an accelerated death benefit rider for chronic illness. Policy Form #R18LYCHR or ICC18 R18LYCHR, based on state of policy issue. Rider will incur additional charges and is subject to availability, restrictions, and limitations. Clients should be shown policy quotes with and without riders to help show the rider's impact on the policy's value.

The primary purpose of life insurance is to protect the policy beneficiaries from the adverse financial consequences of the insured's death.

For Financial Professional use only. Not for use with the public.


This email may be considered advertising under applicable law.

Pacific Life is a product provider. It is not a fiduciary and therefore does not give advice or make recommendations regarding insurance or investment products.

Pacific Life Insurance Company is licensed to issue insurance products in all states except New York. Product/material availability and features may vary by state. Insurance products and their guarantees, including optional benefits and any crediting rates are backed by the financial strength and claims‐paying ability of the issuing insurance company. Look to the strength of the life insurance company with regard to such guarantees as these guarantees are not backed by the broker‐dealer, insurance agency, or their affiliates from which products are purchased. Neither these entities nor their representatives make any representation or assurance regarding the claims‐paying ability of the life insurance company.

Life insurance is subject to underwriting and approval of the application and may incur monthly policy charges.

Pacific Life Insurance Company’s individual life insurance products are marketed exclusively through independent third‐party life insurance producers, which may include bank affiliated entities. Some selling entities may limit availability of some optional riders based on their client’s age and other factors. Your broker‐dealer or firm can help you determine which optional riders are available and appropriate for your clients.

DALBAR is not an affiliated company of Pacific Life Insurance Company.


Pacific Life Insurance Company’s Home Office is located in Newport Beach, CA.
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